Monthly Archives: January 2019

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Woman on Top: the World of Women’s Magazine Publishing

Woman on Top: the World of Women’s Magazine Publishing

To date, there are at least 115 magazines published around the world that specially caters to women. The women’s magazine publishing has been a lucrative industry. These magazines do not only focus on fashion, shoes and shopping but also to any interest that concerns women. May it be about parenting, health, sports or any imaginable activity that women would be interested into like pottery, tattoo or woodworking. The following are some of the famous and the not-so-ordinary titles in the women’s magazine publishing.

The Lady’s Magazine

Also known as, hold your breaths, Entertaining Companion for the Fair Sex, Appropriated Solely to the Use and Amusement, the Lady’s Magazine is the first women’s magazine. It is a monthly magazine that was produced from 1770 to 1837.

Love, Pearls and Swine Magazine

The unique name of this online magazine is derived from Matthew 7:6 of the Holy Bible. The verse says, “Don’t give what is holy to unholy people. Don’t give pearls to swine! They will trample the pearls, then turn and attack you.” The magazine aims to guide young women who want to get to most out of living in a modern society while still upholding their Christian values. It takes on different topics, from growing pains and faith to fashion and beauty. Abi Olukeye is the magazine’s current Editor-in-Chief.

Marie-Claire

Who is Marie-Claire? Jean Provoust, the magazine’s creator, must be thinking of the ideal French woman when he named this magazine when it was first published in 1937. When WWII began, the publication of the magazine was ceased until 1954. Jean Provoust’s daughter Evelyn later took over when he retired in 1976. The magazine’s theme is “More than Just a Pretty Face.” It makes sure that the magazines talks about topics that are relevant to the modern woman. They include politics and social issues alongside fashion, beauty and lifestyle in their issues. It is distributed to twenty-two countries other than the United States.

Sports Illustrated for Women

Sports Illustrated for Women is published by the one of the industry’s largest magazine publishing firm, the Time Inc. From ten issues per year, Sports Illustrated Women or SI Women has published later on two magazines in a month. The magazine has been attracting women’s attention since women are more interested as participants when it comes to sports. Sadly, the magazine only lasted for two years with twenty issues on it.

Zan-e Rouze

Zan-e-Rouze is the Iranian translation of “Today’s Woman.” It is published in Iran by the publishing house Kayhan during Mohammad Reza Pahlavi’s rule. Kayhan is also known to publish other magazines for sports and children. After the Shah of Iran was overthrown in 1979, the company continued its operation in London. Zan-e-Rouze has then shifted its focus, from gossips to women empowerment.

Seventeen

Every American teenager must have heard this magazine. Seventeen has been first published in 1944 and still continues to enjoy popularity among girls in their tweens and early twenty’s. The magazine features beauty, fashion, health articles and celebrity news. They also have a regular section called Dear Seventeen which gives advices to young women. It has six other international editions in South Africa, Malaysia, Philippines, Singapore, India and in Hispanic countries.

The Delineator

This magazine’s name may sound like “The Terminator” but it is definitely a women’s magazine. It is subtitled as “A Journal of Fashion, Culture, and Fine Arts.” It was published from 1873 to 1937 by the magazine publishing house Butterick. Although it has already ceased publication, the magazine is still a sensation among Art Deco lovers.

It features Victorian styled fashion on its cover with careful details on the clothes, perhaps to serve as a guide for the tailors.

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6 Keys To Getting Maximum Results In Minimum Time With Your Home Exercise Equipment (and save money!)

6 Keys To Getting Maximum Results In Minimum Time With Your Home Exercise Equipment (and save money!)

I used to love going to the gym. The sounds, the smells, the grunts, the groans. Nothing seemed more inspiring. Then life got in the way. I got busy. Very busy.
Working with my fitness clients and athletes took up a lot of time, and frankly, I wasn’t too thrilled about taking the time to drive to the gym anymore. I do have a life, you know. Then there was the fight for parking not to mention the fact that I had to wait to use the equipment while someone else finished up his or her workout. I didn’t really like the music they played so loud I had to shout over it so my training partner could hear me, and the sales staff was constantly hounding me for referrals.
But I have to tell you about my new favorite place in the world to workout. My home studio. In fact, I like it so much that I recommend that everyone train at home if a gym membership isn’t up your alley. It’s got everything in it that I want, and everything that I need to successfully train. AND get this it didn’t cost me an arm and a leg.
Training at home has been so successful for me and some of my clients, I’ve set up an online facility that will allow me to personal train anyone in their home. You can give it a look at www.thebodymatrix.com. The greatest part about it is you don’t even need equipment if you don’t have any. Bodyweight workouts are phenomenal for conditioning and weight loss. Obviously, if your goals are more specialized, some equipment may be necessary.
Consider this. How much do you have to spend each year for a health club or gym membership? Now add up all the years you’ve gone to the gym and all the years you will go to the gym for the rest of your life. That’s a big chunk of change! When you think about it, it makes total sense to buy your own equipment and do it at home.
There’s no drive to the gym. No waiting. No annoying sales people. You can listen to the music that you want to (or put a TV in the gym for cardio training). Oh, and the best part is that it’s always open. Want to get in a good workout on Christmas day. You can.
Here’s the tricky part. You can’t just go out and buy whatever equipment seems popular on TV or in magazines. Do that and you’ll be unhappy in less than a month. You need a plan to determine what you need in the way of equipment to successfully achieve your fitness goals.
The following 6 points are MUSTS if you want to save time, money, and maximize your success in a minimum of time.
1. Define your personal fitness goals as specifically as you can. For any fitness-related goal there are a number of methods you can use to be successful, but first you have to know where you’re going. Do you want to get stronger? Do you want to build muscles? Lose weight or reduce your body fat? Increase endurance? Reduce stress? Are you preparing for a sport? All the above? Without knowing that you could end up spending more money than you need to on equipment that you’ll never fully utilize. Not to mention you may fail in your attempts to achieve your goals.
2. How much space are you willing to devote to your home gym? If you’ve only got a 5 x 5 space at home, you’re really going to have to be efficient. Don’t expect to fit large pieces of fitness equipment into such a small space. Be realistic. Maybe it’s time to clear out the room you’re using for storage or that corner of the garage that is just wasted space. Maybe you’ve got some space, but you’ll need to make your gym a little more portable so you can store it away when it’s not in use.
3. Familiarize yourself with your options on types and brands of exercise equipment. Find out what you’ll be comfortable with. Would you invest in a house or car without looking at several options or a test drive? Remember, this is an investment in you. There are all types of equipment from treadmills and crosstrainers, to selectorized weight equipment, to barbells and dumbbells. Check out equipment on the Internet or in catalogues. Stop by the exercise equipment retailers and actually see it and even try it out before you even consider buying. Believe me this is time well spent. When the time comes to discuss equipment with the appropriate person, be it a salesperson or a fitness professional, you won’t be completely in the dark when it comes to determining your wants and needs and end up buying something you hate or won’t use.
4. Consult with a fitness professional. Take advantage of a professionals “in the trenches experience” and educational background when it comes to matching your fitness-related goals with selecting the appropriate equipment for you. Again, this saves you time and money by preventing you from wasting money on useless or poorly designed equipment. You may also find that your fitness professional may have relationships with fitness equipment retailers which will allow you to buy your equipment at a discount.
5. Always buy top quality equipment from a reputable retailer. Yes, it costs more money, but as the saying goes, “You get what you pay for”. This is so true when it comes to exercise equipment. Avoid the temptation of trying to save a couple dollars by buying equipment that may not be up to your required standards. Buying top quality equipment will last you a lifetime. If you have any doubt, compare how much you have or could have spent on gym memberships over your lifetime with the cost of your new fitness equipment. I have no doubt that you will always spend less money on your home gym than you ever would by purchasing a lifetime of gym memberships.
6. Utilize local retailers as much as you can. While it may seem logical to save money by purchasing equipment online or via a catalogue, shipping charges on fitness equipment can be outrageous. You end up spending more than if you shopped at your neighborhood retailer. There is also an issue of maintenance. Even the best equipment can experience the occasional breakdown. Try getting a mail-order company to service your equipment. It’s not easy. Your local retailer can usually resolve your problems in no time at all.
There you have it. These recommendations will help you tremendously. Please keep in mind that it’s just not as easy as it seems, but it is worth the extra time especially when you’re making such a serious investment in yourself. That’s why I encourage you to seek the help of a fitness professional.
If you’re sick, you go to the doctor. If you’ve got a tax problem, you see an accountant (or an attorney!). Have a toothache? You’re off to the dentist. Leaky pipes result in a call to the plumber. So why is it that so many people attempt to solve their health and fitness problems without consulting an expert? I don’t know exactly, but I encourage you to make the investment in yourself – in your quality of life – by hiring a qualified professional to educate you and help you get started.
If I can be of any assistance to you, please don’t hesitate to call me. I’m happy to speak with you and give you my recommendations without any sales pressure (I hate it when people try to “sell” me, so I wouldn’t try that on you).
Please visit my web site at www.personaltrainingfitness.com and subscribe to my newsletter, or call me to schedule an appointment at (775) 224-7155 to obtain any additional information you may need. Thank you.
Yours in good health,
Tom Storms, CPT,
Personal Trainer, Fitness Consultant
www.personaltrainingfitness.com
(775) 224-7155
info@personaltrainingfitness.com
P.S. If you would like a FREE consultation to determine your fitness equipment needs don’t hesitate to call me. I’d be happy to help you. If you purchase some home fitness equipment, I’ll also give you a FREE consulting session to introduce you to your new home fitness equipment.
NOTE: This publication is not intended for use as a source of medical advice. You should obtain medical advice from your private healthcare practitioner. Before beginning any exercise or dietary program, consult with your physician to ensure that you are in proper health and that this or any exercise or dietary program will not put you at risk.